Deliver Digital Ads with Pinpoint Precision
Consumers have made it clear: they want personalized ads. Recent surveys indicate that 42% of consumers are frustrated by impersonal content—and 72% will only engage with personalized messaging. Addressable advertising helps to answer those consumer concerns.Chat With Our Experts
What is Addressable Advertising?
Addressable advertising reaches a particular audience based on demographic, psychographic, or behavioral characteristics. Through the use of addressable targeting, you can deliver highly personalized messages to individual viewers or households, instead of targeting broad audience segments.
Frequence Helps You Deliver Addressable Advertising
Largest Pool of Audience Data
The largest available pool of audience data, leveraging multiple accredited sources
AI-powered technology that lets you find the most relevant audiences on the highest-quality apps and sites.
Precision Geographic Targeting
Precision geographic targeting, using latitude and longitude coordinates down to the fourth decimal.
Custom, Real-time Audiences
The ability to create custom audiences in real-time, with thousands of data variables and targeting options.