Digital Advertising

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3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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RBR+TVBR InFOCUS Podcast: How Omnichannel Can Benefit Local Advertisers

Can omnichannel benefit local advertisers - including broadcast radio and TV? Frequence CEO Tom Cheli answers that question with an emphatic "yes".
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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How Frequence Helped An Outdoor Advertising Company Launch Its First Successful Omnichannel Campaign

A Southern outdoor advertising company has seen huge success with billboard advertising. Learn how Frequence helped them enter the omnichannel world.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Success With SEM: A Chat With Frequence's Search Engine Marketing Manager

How does Frequence deliver incredible SEM results? It starts with our Search Engine Marketing team, led by Derek Malecki.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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5 Reasons Why Local Advertisers Need to Adopt a Digital-First Mindset

Consumers are spending more time online than ever before. Here's why local advertisers must embrace a digital-first omnichannel approach.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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The Benefits of OTT Advertising for Media Companies

OTT advertising offers tremendous opportunities for media companies. Learn how OTT advertising works, and why you should include OTT ads in your offerings.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Frequence is Ready for The Cookieless Future

The so-called cookieless future is coming, but advertisers needn't fear it. Learn how Frequence is preparing for the deprecation of third-party cookies.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Creative Science: How Frequence Uses Technology To Deliver Amazing Ads

Ny Nguyen, Frequence's Technical Art Director, discusses how Frequence takes a technology-focused approach to our creative design work.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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MarTech Cube Q&A with Frequence CEO Tom Cheli

Frequence CEO Tom Cheli discusses advertising automation, omnichannel marketing and the future of media with MarTech Cube.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Omnichannel Advertising in 2023: Our Predictions

What does 2023 hold for omnichannel advertisting? Members of the Frequence leadership team offer their predictions for omnichannel advertising in 2023.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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How SmartProposal Boosts Omnichannel Revenue: One Partner's Story

Discover how one of the nation's largest cable and internet providers increased their revenue with SmartProposal, Frequence's omnichannel solutions tool.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Pitching Digital Made Easy: 4 Responses To Common Advertiser Concerns

Uncover the four unique scenarios when dealing with advertiser objections and learn how you can upsell omnichannel deals when selling local media.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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IT Digest Q&A with Tom Cheli, CEO at Frequence Inc.

In this chat with IT Digest, Frequence’s CEO, Tom Cheli, discusses the top digital trends in B2B advertising sales and media seller relationships.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Three Ways to Streamline Your Digital Advertising Workflow

Uncover the three must-have solutions that every digital advertising workflow needs to drive client growth & business success.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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How Local Advertisers Benefit from Cross-Channel Activation & Measurement

As digital marketing advances, it’s important to look at how we can make cross-channel activation and transparent measurement work for local advertisers.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Media Strategy: The Future of Effective Advertising

Frequence uses media strategy to generate new ideas for effective advertising that enhances our products and adds value for our digital partners.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Frequence Unlocks Video Production Tool for Digital Media Partners

Frequence unlocks traditional video production barriers to make high-quality cross-channel video advertising accessible and affordable for digital media.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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How Small Businesses Use Connected TV To Drive Consumer Action

Learn how small businesses use connected TV (CTV) advertising to drive audience reach, boost brand engagement, and save money.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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A Powerhouse Approach: Omnichannel Marketing

Omnichannel marketing is a sales approach that streamlines the buying journey for your customers and creates a consistent brand and customer experience.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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4 Reasons Why Traditional Media Companies Should Offer SEM

How media companies can use search engine marketing to grow revenue and reach different audiences.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Local Marketing Trends, Episode 51: Are Digital Agencies Doomed to be Boutiques, or Can They Be Scaled for Growth?

Almost half of the 5,500 digital agencies in the U.S. are run by media companies, but they're struggling to grow beyond being boutique shops.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Reasons Your Business Should Be Using Digital Video

The benefits of video marketing: how it can be a powerful digital marketing strategy when used in blogs, email campaigns, social posts, and landing pages.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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new

3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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new

Tech, Muay Thai, and The Art of Doing Hard Things

What do Muay Thai and tech have in common? Frequence spent some time with two of the world's best fighters - two women who also have tech backgrounds.
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TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Unlocking the Potential of O&O in Your Omnichannel Strategy

Owned and operated assets constitute an important part of an omnichannel strategy. Still, many companies overlook adding O&O into their advertising mix.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
CASE STUDIES
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Case Study Title Goes Here

Preview Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
OMNICHANNEL MARKETING
DIGITAL AD DESIGN
CASE STUDIES

Case Study Title Goes Here

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PARTNER ACTIVATION
SEM
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new

3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Tech, Muay Thai, and The Art of Doing Hard Things

What do Muay Thai and tech have in common? Frequence spent some time with two of the world's best fighters - two women who also have tech backgrounds.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Unlocking the Potential of O&O in Your Omnichannel Strategy

Owned and operated assets constitute an important part of an omnichannel strategy. Still, many companies overlook adding O&O into their advertising mix.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
WHITEPAPERS
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Whitepaper Title Goes Here

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MEASUREMENT & REPORTING
DIGITAL AD DESIGN
WHITEPAPERS

Whitepaper Title Goes Here

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PRE-ROLL VIDEO
PROGRAMMATIC ADVERTISING
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new

3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Tech, Muay Thai, and The Art of Doing Hard Things

What do Muay Thai and tech have in common? Frequence spent some time with two of the world's best fighters - two women who also have tech backgrounds.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Unlocking the Potential of O&O in Your Omnichannel Strategy

Owned and operated assets constitute an important part of an omnichannel strategy. Still, many companies overlook adding O&O into their advertising mix.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
EVENTS
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The 2023 News Industry Mega-Conference will be held April 2-4 at the Hilton Anatole in Dallas, Texas

America’s Newspapers and the News Media Alliance are committed to delivering the latest information on key industry topics for publishers, market leaders and department heads.
OMNICHANNEL MARKETING
DIGITAL AD DESIGN
EVENTS

Borrel Miami Local Advertising Conference 2023

We're headed back to Miami for #BorrellMiami2023, where hundreds of industry leaders will come together for the largest gathering of local advertising executives.
PARTNER ACTIVATION
SEM

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