Programmatic Advertising

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RBR+TVBR InFOCUS Podcast: How Omnichannel Can Benefit Local Advertisers

Can omnichannel benefit local advertisers - including broadcast radio and TV? Frequence CEO Tom Cheli answers that question with an emphatic "yes".
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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How Frequence Helped An Outdoor Advertising Company Launch Its First Successful Omnichannel Campaign

A Southern outdoor advertising company has seen huge success with billboard advertising. Learn how Frequence helped them enter the omnichannel world.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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The Benefits of OTT Advertising for Media Companies

OTT advertising offers tremendous opportunities for media companies. Learn how OTT advertising works, and why you should include OTT ads in your offerings.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Frequence is Ready for The Cookieless Future

The so-called cookieless future is coming, but advertisers needn't fear it. Learn how Frequence is preparing for the deprecation of third-party cookies.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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MarTech Cube Q&A with Frequence CEO Tom Cheli

Frequence CEO Tom Cheli discusses advertising automation, omnichannel marketing and the future of media with MarTech Cube.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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The Streaming Revolution: How Digital Video is Gaining Importance in the Programmatic Landscape

Get the latest insights on programmatic advertising and learn how digital video can be used to help your business succeed in today's digital landscape.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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New Insights: How Media-Borne Digital Agencies Are Being Scaled

Boost your media sales with performance-driven insights from top digital agencies. In this webinar, find out which products local advertisers are buying.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Tech, Muay Thai, and The Art of Doing Hard Things

What do Muay Thai and tech have in common? Frequence spent some time with two of the world's best fighters - two women who also have tech backgrounds.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
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Unlocking the Potential of O&O in Your Omnichannel Strategy

Owned and operated assets constitute an important part of an omnichannel strategy. Still, many companies overlook adding O&O into their advertising mix.
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ADVERTISING TECHNOLOGY
MEDIA STRATEGY
CASE STUDIES
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Case Study Title Goes Here

Preview Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.
OMNICHANNEL MARKETING
DIGITAL AD DESIGN
CASE STUDIES

Case Study Title Goes Here

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PARTNER ACTIVATION
SEM
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new

3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Tech, Muay Thai, and The Art of Doing Hard Things

What do Muay Thai and tech have in common? Frequence spent some time with two of the world's best fighters - two women who also have tech backgrounds.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Unlocking the Potential of O&O in Your Omnichannel Strategy

Owned and operated assets constitute an important part of an omnichannel strategy. Still, many companies overlook adding O&O into their advertising mix.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
WHITEPAPERS
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Whitepaper Title Goes Here

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MEASUREMENT & REPORTING
DIGITAL AD DESIGN
WHITEPAPERS

Whitepaper Title Goes Here

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PRE-ROLL VIDEO
PROGRAMMATIC ADVERTISING
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new

3 Compelling Reasons to Include Streaming Audio Ads in Your Advertising Strategy

Streaming audio is more popular than ever. If you're not including streaming audio ads in your strategy, now's the time to start.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Why Boutique Agencies Should Embrace Advertising Automation

Boutique ad agencies face stiff competition. Frequence VP of Sales Mike Smith explains how advertising automation can help level the playing field.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Tech, Muay Thai, and The Art of Doing Hard Things

What do Muay Thai and tech have in common? Frequence spent some time with two of the world's best fighters - two women who also have tech backgrounds.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
This is some text inside of a div block.
new

Unlocking the Potential of O&O in Your Omnichannel Strategy

Owned and operated assets constitute an important part of an omnichannel strategy. Still, many companies overlook adding O&O into their advertising mix.
TAG 1
TAG 2
ADVERTISING TECHNOLOGY
MEDIA STRATEGY
EVENTS
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The 2023 News Industry Mega-Conference will be held April 2-4 at the Hilton Anatole in Dallas, Texas

America’s Newspapers and the News Media Alliance are committed to delivering the latest information on key industry topics for publishers, market leaders and department heads.
OMNICHANNEL MARKETING
DIGITAL AD DESIGN
EVENTS

Borrel Miami Local Advertising Conference 2023

We're headed back to Miami for #BorrellMiami2023, where hundreds of industry leaders will come together for the largest gathering of local advertising executives.
PARTNER ACTIVATION
SEM

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